You can entice them to stay by giving them regular official updates and letting them know that if they are absent they may miss something important or interesting. You cantand dont expect them to stay there all of the time. B. report to the Finance/Admin Section Chief when arriving at an incident. To read this blog, go to:http://directorsblog.health.azdhs.gov, Example 1:Survivors of the April tornadoes have until Monday, June 27 to register for disaster assistance from FEMA as well as . NIMS describes the use of the Joint Information System (JIS) to complete the critical tasks of information sharing and coordination. A public awareness campaign is a vehicle you can use to get your message out about being prepared. Some examples include traditional media using: An important step when communicating is to continually evaluate and adjust your message by monitoring the media. Responsibilities of the Components of the ICS Organization. (Unit 1), Describe the role and functions of the PIO. The public information officer (PIO) reports to the incident commander, who in turn reports to the agency or jurisdictions responsible. Work to keep them out of danger as you would any member of the public. Although firefighters were able to knock down the blaze before it reached the parents bedroom, the smoke-blackened walls dramatically underscored how lucky they were to escape with their lives. Sound bite B. Continue to monitor the weather., Example 3:4 Shelters remain open: MassMutual Ctr, 1277 Main St. Springfield; Quarry Hill Comm. Many Web sites include a blog as part of the site. . Next you need to identifyhowyou will communicate. 'Ss S>*2MbX^f IS-0029.a Public Information Officer Awareness When an emergency happens, ICS is implemented. This physical site is called the Joint Information Center (JIC), and is the location where: Narrator: When the State of Utah began to accept evacuees from the Gulf States as a result of the devastation from Hurricane Katrina, they implemented a Joint Information Center. Overview: The FEMA IS-29.A course was published on 8/5/2019 to familiarize participants with the concepts underlying the PIO role. Describe the role of the Public Information Officer (PIO) in an emergency. How knowledgeable is the audience on this topic? ), John enjoys boating, swimming, and to fish. Evaluation is crucial for judging the effectiveness of a public awareness campaign. In their zeal to get the story reporters may not always recognize the potential for danger to themselves. Make sure the media area is far enough away and/or your workspaces are shielded from prying cameras, microphones, and eyes. Brian Hyer: We had all kinds of questions. Provide public information, emergency public information, and community education to your internal and external target audiences. Evaluate the effectiveness of your campaign. Well, were here to answer that question for you, and hopefully share a few tips about preparing forrealemergencies too! (Correct), The report was written by the officer. The Governor is continuing to monitor the situation. First name. Transparency in government promotes efficiency and effectiveness and allows the people in your community to understand and participate in your processes. Please review the IS FAQ's for more information. Check off the things you would plan to include in your Go Kit and add other items as you see fit. The good news is that preventing heat related illness is easy to do if you just use common sense. Blogs are a good tool to use to communicate with your audience. Always connect with the Incident Commander before making any statement to the media. A strategy to effectively use all the tools (traditional media and evolving media) together and determine the best mix of tools for what you want to communicate. Refer to the list below. Develop a picture of who you want to reach with your message by asking: Now that you know what you want to communicate and to whom you will communicate, next you need to develop and implement your campaign. Lets look at some general descriptions of social media available: Many blogs provide commentary or news on a particular subject; others function as more personal online diaries. The Student Self Service Portal allows you to print or download Independent Study (IS) Completion Certificates, Student IS Transcripts (for personal or employer use) and Official IS Transcripts (for educational institutions only). (Unit 3), List the steps of the 8-Step Model for Strategic Communications. What will you change in future campaigns? Speak to several members of the media at one time, especially during an incident. 16825 S. Seton Ave., Emmitsburg, MD 21727 Some important considerations to effectively use evolving media include developing: Now you have an understanding of the advantages and limitations of traditional and evolving media. Harvard psychiatrist Steven Scholzman wrote a (fictional) medical paper on the zombies presented inNight of the Living Deadand refers to the condition asAtaxic Neurodegenerative Satiety Deficiency Syndromecaused by an infectious agent. Communication with internal agency personnel is A. not a role undertaken by a PIO. Contact commercial vendors to identify contacts and the process for news releases. Public Information and Warning . Possess and enhance certain qualities and skills that make an effective PIO. Recognize various legal aspects associated with emergencies and public information. 3. The role of the pubic information officer - Weegy It includes features and characteristics that are not available in a traditional news release, such as: In addition to having good written communication skills, a successful PIO also needs to be able to speak effectively. Social Media: Preparedness 101: Zombie Apocalypse. For example: Active voice is clear, direct, and concise. Determines what the public needs to know. Select the correct definition Emergency Public Information A. Coordinates the release of accurate, coordinated, timely, and accessible public information to affected audiences, including the government, media, non-governmental organizations (NGOs), and the private sector B. 0 Keep the subject and verb close together. The Public Information Officer gathers, verifies, coordinates, and disseminates accurate, accessible, and timely information on the incidents cause, size, and current situation; resources committed; and other matters of general interest for both internal and external audiences. It is important to prepare each person to ensure your message is consistent. With the advent of social media, another type of news release you may want to use is the Social Media Release (SMR). Public Information Officer Jobs and Salary Leaves the decision as to who will be in the pool to the media. A good overview of ICS is provided in the independent study . Later in the day, Deputy Mayor Mike Tracy and I stood in the same bedroom, getting a first-hand briefing from Fire Chief Kevin Rennie and Capt. Chris Mrela wrote a dynamite report on this a couple of years ago. Emergency Manager jobs 33,535 open jobs In the next lesson you will learn how to communicate effectively when an incident happens. What problems are you having in your community? C. only required when dictated by the Incident Commander. Knowing how to effectively speak to media representatives using both verbal and nonverbal communication. Questions to answer when evaluating a public awareness campaign include the following: You can collect data about your campaign in different ways. Verdi White: The two functions and people that I need to have with me when Im out here doing anything is I need to have a finance person and I need to have the Joint Information Center. Admissions Fax: (301) 447-1658, Independent Study Program Campaigns that combine a mix of media are more likely to be effective in influencing people. The proliferation of this idea has led many people to wonder How do I prepare for a zombie apocalypse?. Guidance on COVID protections for EMI students, and the CDC Coronavirus page for the latest updates on the pandemic response. The Governor declared the emergency following a similar declaration by Liberty County. EMI is introducing a limited number of IS courses that have been translated to the Spanish language. Describe traditional media available for communication. View IS-29.a - Public Information Officer Awareness | FEMA Emergency Management Institute (EMI).pdf from CIS 20 at SUNY Empire State College. Influence an audience to modify behavior C. Sell government or nonprofit products and programs D. Enhance social media, 11. Public information entails the processes and systems that enable effective communications with various target audiences. nEAH {27(L( o 5UR\sR%or=uG5($#MJ (2*8T-\< Avoid getting involved in these media disputes. Additionally, it can provide those in executive-level roles with the necessary knowledge of PIO roles and responsibilities during an emergency. NIMS Overview Communities across the nation experience a diverse range of threats, hazards, and events. Do not be afraid to put bad news first if that is the message. But all four occupants miraculously escaped and the 45-year-old dad told the Ventura County Star: We thank God that were alive, regardless of what we lost up there.. For more information on the Public Information Officer training program, contact FEMA-Master_PIO_Program@fema.dhs.gov. Dont date your materials by using the year or referring to news events that will become out-of-date quickly. Media management skills including knowing what the media wants, managing amateur journalists, and using media pools and media areas. Joanne H. Moreau: We are able to work with all agencies and give a real solid unified message. Expert Help. Identify the purpose of what you are writing and start with the main message. Holding the session indoors, if possible. Examples of JIS configurations are: The previous examples of JIS configurations demonstrate that sometimes a location is needed to facilitate the operation of the JIS. Public awareness campaigns can run for weeks, months, or even sporadically throughout several years. They have access to the officials. Media pools are used to restrict access to an area due to space limitations or safety issues. Private wiki servers require user authentication to edit pages, and sometimes even to read them. Conducting public awareness campaigns; Gathering key information/details of the event; Prioritizing and issuing notices, alerts, and warnings; Taking action to maintain control of rumors; Coordinating inquiries from the public, the media, and elected officials; Coordinating tours or other interviews with agency reps and the media NIMS provides a consistent, systematic, proactive approach to guide departments and agencies at all levels of government, nongovernmental organizations, and the private sector to work seamlessly to prevent, protect against, respond to, recover from, and mitigate the effects of incidents, regardless of cause, size, location, or complexity, in order to reduce the loss of life and property and harm to the environment. IS-29.A: Public Information Officer Awareness - FEMA Resource Typing Definition for Response . Organizing the information in a news release so that the important information comes first is called: A. AP style B. Inverted pyramid C. JIC style D. Journalistic style, 7. Joanne H. Moreau: We focus a lot on making sure that we have a very accurate and timely information process of information dissemination. When something happens, the PIO needs the media to get information to the public but also needs to manage the scene and guide the story. The goal of this awareness course is to provide an orientation to the public information function and the role of the Public Information Officer (PIO) in the public safety/emergency management environment. When preparing written products, it is important that your message is understood. Additionally, students conduct various public information activities and exercises, to include writing messages and conducting press conferences. *F ;/7Bw1p i~$^y' _r] Creates a positive impression of your organization. Tools to enhance the flow of public information are housed. Each time this test is loaded, you will receive a unique set of questions and answers. Public information can help people make the right decision at the right time. The median salary for a public information officer is near 60,000 a year in most states and between 80,000 and 90,000 a year in higher cost of living states. The Mayors Office developed an outreach campaign known as Red Stick Ready. What actions and resources are being used to achieve the objectives? IS 29.A Public Information Officer Exam Questions | FEMACourses endstream endobj startxref Communicating public information messages internally to the workforce is important because it allows the PIO to: A. (Unit 4), Given a scenario, apply the 8-Step Model to a public awareness campaign. Manages resources including supplies, personnel, and equipment. PIOs get their message out by communicating directly with the public, working through the traditional news media and through new media. This demonstrates how social media are now an integral part of our lives and a valuable part of the PIOs toolkit. Is there any restriction on the information to be released? B. an important part of the PIOs job. endstream endobj 1929 0 obj <. the feedback has been, you know, we appreciate this. These tools allow you to use key word searches and provide you with updates in your email or through an RSS feed or through the tools Web site. if you do not have a sid, Test questions are scrambled to protect test integrity. Mayor Holden: We need to get in advance of different things that could happen, and begin to put a television show together to talk about the things that people should be aware of and what they can do. Email is also an ideal tool for communicating within your organization because you generally have access to your colleagues email addresses. During an incident, the media wants: At an incident scene, after you have conferred with the Incident Commander to assess the situation, you can begin to manage the situation by making contact with the media. It also helps identify the target audience for a particular public awareness campaign. At the completion of this course you should be able to: The remainder of this lesson presents information on your role as a Public Information Officer (PIO). With passive voice, the subject is thereceiverof the action. FEMA IS 29.A Answers - Public Information Officer - FEMACourses Determine information to be communicated to the public. FEMA IS-29: Public Information Officer Awareness Answers There are also professional social networking sites with sections for jobs. The Public Information Officer Awareness Course (IS0029) is designed to familiarize participants with the concepts underlying the PIO role. These people are your target audience. The Emergency Management Institute (EMI) Public Information Officer (PIO) training program is designed to provide PIOs with the essential knowledge, skills, and abilities to support proper decision-making by delivering the right message, to the right people, at the right time. +O,))8+l"O{i9"5QKh^R7YH'gI@P+,,#+pbH,ZJt-9#)*~{"Dxu More than 70% of the illnesses, hospitalizations and deaths are guys. Managing Public Information for All-Hazards Incidents (MPI) is a four-day course that provides students with the practical knowledge of the role of the Public Information Officer, the National Incident Management System, emergency communications methods, risk communication, and interpersonal skills. A news release should be used when an activity or incident is newsworthy based on: News releases should be printed on your organizations letterhead and include a header with contact information (name and number), date, and a news release number. The ability for readers to leave comments in an interactive format is an important part of many blogs. The news media and local government ask the community to send videos and photos via social media, email, and text messages. Blogs to cover events as they are happening. C. is presented as a bad example of public information management. To read this blog, go to:http://emergency.cdc.gov/. Do they have special communication needs (e.g., visual or hearing impairments, or limited English proficiency)? . Establish contact with other agency PIOs. Information developed and disseminated in anticipation of, during, or after an emergency to provide specific life- and health-saving information C. Issuing a news release on a seatbelt law (public information); announcing a road closure due to a multiple-car accident (emergency public information) D. Information collected, assembled or maintained by an organization in connection with the transaction of official business and available for dissemination to the public, 2. Set up interviews and write talking points C. Be an intermediary between leadership and the news media D. Assess situations for public information implications, 14. When will you implement your campaign? It may be a good idea to record how many news releases you sent out, but the amount of media coverage you receive (e.g., column inches, mentions on news programs, and number of radio interviews) is more indicative of success. Evolving media (Web sites, email, blogs, social networking sites, etc.). They can be seasonallike hurricane preparedness week. Public information is a vital function in disaster operations that contributes greatly to saving lives and protecting property. Resident/Non-Resident, Trainer Program, etc. 3 Step Guide for Assistance. %PDF-1.6 % The first step in developing a public awareness campaign is to research issues to identify relevant topics for your campaign. Write out the full term on first usage, as appropriate. This awareness-level training is suitable for new PIOs. Mayor Holden: By having that access it really helped us to quell the various rumors that were out there and we were able to keep the situation calm. Also, it may be necessary to explain to them the danger, and how if they fail to heed the warnings and become injured, they may endanger others who would have to then go in to rescue them (e.g., passing into the plume of a Hazmat area, traveling over an unsafe structure that may collapse, or moving into the line of fire of an armed suspect). A theme that begins in this course and is carried throughout the Public Information Training Series, the 95/5 concept A. is a management concept unique to public information management. Campaigns are usually multifaceted, combining events and various media to get the message out. Successful written communication conveys your key messages and: More information on writing clearly and effectively is presented in Lesson 3. Quantify results when evaluating public information efforts. D. has become ever more complex as the challenge of delivering messages has evolved. Unfortunately, these hazardous materials are creating a dangerous situation for all of us. .. The media area is a place where media congregate to help enhance the flow of information. The course culminates with a practical exercise designed to plan, develop, integrate, and disseminate public information for an emergency, incident, or disaster as part of a Joint Information Center. As exemplified in the Pew Research study, people are getting information from sources other than traditional media. They will go other places to get other information (local citizen reactions, sidebar stories, etc.). Serves as a press secretary for the Agency Executive or Senior Official during the incident. Their three-bedroom condo was almost immediately choked in smoke and he could hear screams from below as roaring flames billowed from the balcony outside his front door. Communicating factual information with the public is the most important job function of a PIO. Where do they go and how do they get there (e.g., do they spend time on public transportation, do they visit the library, do they go to sporting events, etc.)? A campaign on hurricane awareness wont get much play in December. Include email addresses and Internet sites for the media contact. 3. . Technology has a great impact on your ability to manage the message. Describe the target audiences for the PIO. As part of conducting research, you have identified populations in the community who are vulnerable and need the information from your campaign. Test the message on a safe audience B. NIMS Description of the PIOs Responsibilities.